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Integrated Strategic Communication
The Integrated Strategic Communication (ISC) major offers students professional preparation for careers in the allied areas of promotional communication, including advertising, public relations, direct response communication, sales promotion, social media promotion and the like. Through course work and internships, students develop professional skills and gain conceptual command of these allied areas.
The Integrated Strategic Communication program has full national accreditation by the Accrediting Council on Education in Journalism and Mass Communications (ACEJMC).
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